Not A Statistic

Client: Pharma
Freelance

HSDD is a female neurobiological disorder that causes a complete and total disinterest in sex—leaving millions of women between the ages of
20-49 confused and hopeless.

I had the opportunity to collaborate on designs and ideas for a campaign to make women aware of this disorder and direct them to help and information. The campaign concept was presented to a major pharmaceutical client as unbranded advertising in support of a new drug for women.

Outdoor Ad

Ladies rooms poster in nightclubs and/or malls.

Digital Activation

Window Display Concept